Ola Electric Gen 3 Upgrade Scheme is now officially in motion, and it could be a major turning point for India’s EV market. Founder & CEO Bhavish Aggarwal has introduced a new upgrade programme that allows existing Gen 1 and Gen 2 owners to move to the latest Gen 3 scooters and motorcycles. While pricing details are still awaited, the rollout begins in Bengaluru this weekend. Moreover, the scheme arrives at a crucial time when Ola Electric is rebuilding customer trust and stabilizing its market share.
Ola Electric Gen 3 Scooters Upgrade Scheme: What We Know So Far
Ola Electric, led by Founder & CEO Bhavish Aggarwal, has launched the Gen 3 Upgrade Scheme specifically for Gen 1 and Gen 2 scooter and bike owners. Initially, the company will roll out the programme in Bengaluru, and thereafter, it may expand to other cities.
However, Ola has not yet announced the complete pricing structure or the official upgrade process. Therefore, existing customers will need to wait for detailed eligibility terms, exchange valuation models, and payment structures. Nevertheless, this move clearly signals the company’s intention to retain its early adopters while encouraging them to transition to newer technology.
Gen 3 Electric Scooters and Motorcycles Covered Under the Scheme
The upgrade programme covers Ola’s latest Gen 3 portfolio. Moreover, these models feature improved hardware architecture and in-house battery technology.
Electric Scooters:
- S1 Pro Gen 3
- S1 Pro+ Gen 3
- S1X Gen 3
Electric Motorcycles:
- Roadster
- Roadster X
- Roadster X+
Additionally, several of these models use Ola’s in-house 4680 “Bharat Cell” batteries, which the company claims improve efficiency, performance, and thermal management. As a result, Gen 3 vehicles aim to deliver better range consistency and durability compared to earlier generations.
Ola Gen 3 Price Range and Subsidy Benefits
Currently, Ola Electric’s Gen 3 lineup starts at ₹82,999 (ex-showroom). Meanwhile, the top-end variant goes up to ₹1,89,999 (ex-showroom). Importantly, these prices include the charger and Move OS+ lifetime access.
| Model Variant | Price (Ex-showroom) |
|---|---|
| S1 X 2kWh (After Subsidy) | ₹82,999 |
| Roadster X+ 9.1kWh | ₹1,89,999 |
Furthermore, some Gen 3 models qualify under the Government of India’s PM E-Drive PLI scheme, which means eligible buyers can receive subsidy benefits. Consequently, the effective price becomes more competitive in the growing electric two-wheeler segment.
Market Share Decline and Competitive Pressure
Although Ola Electric once dominated the electric two-wheeler market, its market share has declined significantly. In 2024, the company held a strong 36.7% share. However, by the end of 2025, that number dropped to 16.1%.
At the same time, established players such as TVS Motor Company, Bajaj Auto, and Ather Energy steadily gained ground. Therefore, Ola now faces intense competition from brands with strong dealer networks and service infrastructure.
Despite this decline, Ola recorded annual sales of 1,96,767 units in 2025. While that number remains substantial, the reduced market share highlights the urgent need for strategic correction.
Structural Reset: Service Improvements and Retail Network Reduction
CEO Bhavish Aggarwal described Q3 FY26 as a “structural reset” phase. Notably, the company focused on addressing service-related challenges that had impacted customer trust.
CFO Deepak Rastogi acknowledged that service execution gaps created dissatisfaction among customers. However, the company has reportedly reduced its service backlog by nearly 50%. Moreover, around 80% of service requests now get resolved within a day.
Meanwhile, Ola has significantly reduced its offline retail footprint. Earlier, the company operated nearly 4,000 stores at its peak. Now, it runs approximately 550 locations across India. Although this appears like a contraction, the company claims it aims to optimize operational efficiency and reduce overhead costs.
Therefore, the Gen 3 Upgrade Scheme not only promotes new products but also supports a broader strategic reset. By focusing on technology upgrades, service improvements, and operational discipline, Ola Electric aims to regain lost momentum.
FAQs
What is the Ola Electric Gen 3 Upgrade Scheme?
It is a programme that allows existing Gen 1 and Gen 2 Ola scooter and bike owners to upgrade to the latest Gen 3 models.
Who is eligible for the Gen 3 upgrade?
All Gen 1 and Gen 2 Ola Electric scooter and motorcycle owners are eligible, subject to official terms and conditions.
What is the starting price of Ola Gen 3 scooters?
The Gen 3 range starts at ₹82,999 (ex-showroom) for the S1 X 2kWh variant after subsidy.
Which is the most expensive Gen 3 model?
The Roadster X+ 9.1kWh is the top variant, priced at ₹1,89,999 (ex-showroom).
Has Ola Electric improved its service operations?
Yes, the company has reduced its service backlog by around 50%, and nearly 80% of service requests are now completed within a day.
Apart from this, on AutoTrend, we will bring you every new update related to the Ola Electric Gen 3 Upgrade Scheme, pricing announcements, and rollout expansion details. So, stay connected with us.
